Maximizing Your Ad Revenue: The Best Google AdSense Alternatives

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Google Adsense is the most popular way to monetize a website. But what if you’re not getting the results you want? What if you’re looking for an alternative that offers more potential revenue?

Many alternatives to Google Adsense offer similar or even better results. In this guide, we’ll help you choose the best one for your website. From PropellerAds to ylliX, we’ve got you covered.

Follow our guide and choose the best Google Adsense alternative for your website. You won’t be disappointed.

What is Google Adsense?

Google Adsense allows website owners to make money by displaying ads. When a user clicks on one of the ads, the website owner will earn money from the advertiser. Adsense is a popular way to monetize a website, as it is easy to set up and does not require the website owner to sell any products or services.

Which Type of Website Is Best for Adsense?

The best type of AdSense website is one with high-quality content relevant to the ads being served. The more content targeted, the better your chance of getting ad clicks. A well-designed website with a good user experience is also more likely to get clicks on the ads.

Why Should I Look for Alternatives to Adsense?

Google AdSense is a popular option for publishers and bloggers looking to monetize their websites, but certain disadvantages come with it that make it an undesirable option for moneymaking. 

Firstly, AdSense is not ideal for more prominent websites, as it is best suited for smaller blogs or websites. Moreover, getting authorization to set up an AdSense account is complex and requires strict criteria to be met before approval. Additionally, AdSense has a low revenue share of around 68%, far less than many other AdSense alternatives offer.

AdSense offers limited ad customization options, making it hard to find an ad that fits the site’s layout and design. Finally, AdSense also has a high minimum payout of $100, which is often too high for many publishers and bloggers. All in all, these reasons make Google AdSense an undesirable option for moneymaking.

Google AdSense Alternatives

Google AdSense Alternatives - iRocket VC

Ezoic

The main similarity between Ezoic and Google Adsense is that both platforms enable publishers to add display ads to their websites. In addition, both platforms use proprietary AI technology that helps tailor the ad experience to the individual visitor, ensuring they are only served with the amount, location, and size of ads they are most likely to engage with.

However, there are some notable differences between the two. Google Adsense is only available to those that meet their strict criteria, whereas Ezoic is accessible to anyone, regardless of their website size. Additionally, Ezoic provides access to thousands of ad networks, exchanges, and partners, including Google Adsense, that Google Adsense does not have access to.

Furthermore, Ezoic allows publishers to create videos from the content on their website through two new products, Flickify and Humix, which enables them to keep more ad revenue on each video play. Google Adsense does not offer this feature.

PropellerAds

PropellerAds is an excellent Google AdSense alternative with many features, making it a great option for publishers. These features include:

  • Self-serve platform with an easy-to-use ad creator.
  • Targeting options and real-time performance measurements to improve campaigns.
  • Automated ad optimization powered by AI.
  • 24-hour moderation service to ensure only legitimate, relevant ads are served.
  • Support for different ad formats, including banners, sponsored links, push notifications, pop-under ads, interstitials, and in-banner video ads.
  • The excellent ad fill rate for tier 2 and 3 countries.
  • No minimum traffic eligibility criteria, making it suitable for new publishers.
  • Weekly payouts with a minimum payment of $5.
  • Fraud protection technology, ad-block solution feature, and AI-assisted ad optimization.
  • Ability to monetize on desktop websites, mobile websites, and apps.
  • NET30 payment terms with options for PayPal, Payoneer, and Wire Transfer.

Amazon Native Shopping Ads

Amazon Native Shopping Ads is a contextual advertising platform designed to provide website owners with an additional source of revenue. The Amazon Associates program oversees it and allows publishers to display relevant ads for Amazon products on their websites. Publishers can then earn a commission on any sales made through the platform during a session that started via their affiliate link.

Amazon is a powerful e-commerce platform and one of Google’s biggest competitors, so it makes sense for bloggers and other website owners to join the Associate’s program for additional revenue. In addition, Amazon Native Shopping Ads are a great alternative to Google AdSense because they contextualize and display relevant products based on the page content and keywords.

Plus, the commission is based on the entire shopping cart, not just the item clicked on. This means that publishers can earn more money from each transaction. Plus, no minimum traffic requirements exist to join the program or earn a commission.

Adversal

Adversal is a self-serve advertising platform offering publishers complete inventory control. They support native, video, and display ads, and their ad tag is designed to protect against common ad fraud and comply with privacy laws like GDPR. Publishers can set their own goals, and Adversal helps them achieve them. To use Adserval, publishers must have at least 50K page views monthly, have their domain, and have no adult or illegal content. Adversal pays out every 35 days via Check, PayPal, Bank Wire, or ACH, with the minimum payment threshold being $20 for Check and PayPal, $100 for ACH, and $250 for wire.

However, it has a few notable advantages over AdSense. Adversal allows publishers to pause, stop and start ad campaigns, whereas AdSense does not have this feature. In addition, Adversal only requires a minimum of 50,000 page views per month, whereas AdSense requires more than 100,000 page views per month. Lastly, Adversal offers a more diverse set of ad types, including native, video, and display ads, whereas AdSense only offers display ads.

Monumetric

Monumetric is an ad revenue partner that allows website owners to increase their revenue while preserving the best user experience for their visitors. It uses a CPM (cost per mile) advertising system, meaning website owners get paid for every 1,000 impressions (views) an ad receives. This contrasts with CPC (cost per click) systems, where website owners only get paid when visitors click an ad.

This is why Monumetric is a popular Google AdSense alternative for mid-size blogs and websites. It guarantees higher payouts for CPM campaigns and offers more control over the ads shown on the website.

Monumetric also offers detailed reporting and analytics into website performance through its user-friendly dashboard, which makes it easier for website owners to monitor the performance of their blogs over time.9. 

ylliX

ylliX is an excellent alternative to Google AdSense because it offers several advantages that make it an attractive option for publishers. For starters, ylliX has a self-serve platform, so you can completely control your campaigns. Furthermore, they offer an impressive variety of ad types, including banners, sliders, anchors, in-app, redirects, pop-ups, pop-unders, tab-ups, tab-under, direct links, and push notifications.

Moreover, ylliX guarantees a 100% worldwide fill rate, and the minimum payout is just $1, which is one of the most generous payment policies of any other AdSense alternatives. Plus, ylliX supports daily payments, so you don’t have to wait for your earnings.

Finally, ylliX has a generous referral program, where you get paid up to $100 for each new publisher or advertiser you refer, plus an additional 2% of their lifetime earnings or spend.

These features make ylliX a great alternative to Google AdSense, especially for new publishers.

Evadav

Evadav is an advertising network focused on push notifications but also offers banners, video sliders, and native ads on both desktop and mobile platforms. It is an excellent alternative to Google AdSense as it offers a steady daily income from user sign-ups and a 5% referral program to generate even more passive income. It also guarantees brand-safe adverts to ensure that you get high-quality traffic. Evadav is an excellent choice for those looking for a reliable and secure way to monetize their website without the hassle of dealing with Google AdSense.

PopAds

PopAds is a pop-under ad network that specializes in delivering pop-under adverts. It is an excellent alternative to Google AdSense for small businesses or blogs since it only requires 1,000 monthly visitors to sign up and offers many targeting options to improve campaigns. PopAds uses a state-of-the-art bidding system, allowing you to choose how much you want to pay for each popunder. Additionally, all publisher sites are reviewed by humans to ensure that they meet specific quality measures. PopAds pays $4 for 1,000 unique visitors, has a minimum payout of $5, and allows payment via PayPal and AlertPay. Overall, PopAds is an excellent Google AdSense alternative for those who don’t have enough traffic to monetize on AdSense yet.

RevContent

RevContent is a popular Google AdSense alternative that helps advertisers to leverage a highly engaged audience through technology and partnerships with some of the world’s largest media brands. In addition, it is a Native Ads Network offering some of the industry’s highest-quality adverts and approval processes. This ensures that users receive high-quality, brand-relevant ads that seamlessly blend with their website and add minimal disruption to their design while boosting clickthrough rates.

RevContent offers an excellent pay rate for clicks, and they also have a highly competitive rate of CPC, ensuring a steady payout for publishers. They also have a referral program to speed up the approval process and pay higher payouts. Not only this, but their widgets are light and have no cookie dependence, which ensures your website won’t slow down and will still perform well for SEO purposes.

RevContent is ideal for blogs and websites, creating a smooth, aesthetically appealing user experience. Their ads are designed to blend in seamlessly with the website, creating a native look and feel. This differs from AdSense, which simply places ads on the website without matching the style or content. Additionally, RevContent has stringent standards for approval and requires a minimum of 50,000 visitors per month.

Adsterra

Adsterra is a global advertising platform that serves over 30 billion ad impressions per month, making it one of the world’s leading digital advertising companies. It offers a variety of ad formats, such as display banners, popunders, pre-roll videos, and push notifications. Adsterra is a fast-growing and well-respected network, creating over 10 billion monthly impressions.

Adsterra is an excellent alternative to Google AdSense for those searching for a more effective and innovative ad platform. Adsterra offers a user-friendly platform that makes it incredibly easy to monetize your website traffic; they even have an anti-ad block software that prevents your content from loading if your traffic has an ad blocker turned on. This platform is also a great way to reach a global audience, as it serves many significant brands.

Adsterra is also great because it provides a Partner Care approach, a 100% fill rate, and the industry’s highest CPM. It also offers multiple high-converting ad formats, such as popunders, social bars, native banners, in-page push ads, and video ads. In addition, Adsterra’s proprietary fraud detection system protects your website from malware. All in all, Adsterra is a great option for those looking for an alternative to Google AdSense.

SHE Media

The SHE Media Partner Network is an excellent alternative to Google AdSense for female-focused bloggers and content creators. It offers monetization opportunities tailored to a female audience and provides monthly access to a network of over 50 million unique visitors. Here are some of the features and benefits of SHE Media:

  1. Access to a Vast Network: SHE Media connects your website to its exclusive network of advertisers and content creators focused on female-specific content. This allows you to connect with big-name brands and ensure your ads are relevant to your female audience.
  2. Monetization Options: SHE Media provides a range of monetization options, including paid sponsorships, paid product reviews, and affiliate links. This allows you to tailor your revenue streams to suit your needs.
  3. Quality Ads: SHE Media only works with vetted advertisers who promote products without pulling readers out of their experience. This helps you ensure your ads are high-quality and relevant to your audience.
  4. Easy Payment System: SHE Media pays out monthly through direct deposit or PayPal for bloggers outside the United States so that you can receive your money quickly.
  5. High Standards for Acceptance: SHE Media is a very exclusive network, so you need to have at least 20,000 page views per month, at least 80% of your traffic must be from the US, and 70% of your audience must be women to qualify. Once you meet the criteria, however, you gain access to an exclusive network of advertisers willing to pay big bucks for your content.

17. AdRecover

AdRecover is an ad network that helps publishers monetize their pageviews from users who use ad blockers. It displays fast-loading and user-friendly ads that meet the standards of ad blockers such as AdBlock, AdBlockPlus, and Crystal. AdRecover is an excellent alternative to Google AdSense for publishers suffering from decreased impressions, clicks, and actions due to ad-blocking software. 

AdRecover is easy to set up and offers an average 40% revenue uplift, with a minimum monthly pageview requirement of 10,000 ad-blocked pageviews. Since the ads are compliant with ad blockers, it provides access to a highly discerning and hard-to-reach market of users. It is also a safe and secure platform, with an ad tag designed to protect against common ad fraud and comply with privacy laws.

18. MadAds Media

MadAds Media is a great Google AdSense alternative due to its versatile range of ad campaigns, including CPC, CPM, CPA, and CPL. MadAds Media features include family-friendly content, well-designed sites, and access to top brands. It offers excellent fill rates, high-quality traffic, and the ability to work with optimization specialists to ensure your ad placement yields the highest revenue.

Bidvertiser

Bidvertiser is a direct advertising network that helps to find the best match between advertisers and publishers. It offers a referral program that pays for referrals of both advertisers and publishers, meaning that your ad network will continue to bring in passive revenue. The platform provides a low withdrawal threshold of only $10, and you can customize the ad layouts to fit into your website’s design. Mobile-friendly formats include native ads, banners, pop-unders, intelligent links, and sliders.

Revcontent

Revcontent is a content recommendation network that allows you to monetize website traffic with relevant, high-quality ads. It provides a variety of ad formats, such as native ads, widgets, and content recommendations. The platform’s targeting capabilities are advanced, enabling you to target users based on their interests, location, and more. Revcontent has a wide range of pricing models, including CPC, CPM, and CPA.

Which Adsense Alternative is Best?

Which Adsense Alternative is Best - iRocket VC

The best Google AdSense alternative for a particular website depends on various factors, such as the website’s niche, style, and audience. Among the many options available, some of the top contenders include Ezoic, Mediavine, AdThrive, AdMaven, AdStyle, Media.net, Taboola, PopAds, AdCash, Infolinks, Adversal, Sovrn // Commerce, Revcontent, Brave Creator Rewards, Carbon Ads, Bidvertiser, SHE Media, Skimlinks, Monumentric, RevenueHits, and Yllix.

AI powers Ezoic and offers the highest ROI on all sites. AdMaven has the best eCPM rates, making it an ideal publisher. For websites with more than 100K monthly visitors, AdThrive is a must. Adsterra’s network is displayed in nearly 250 countries.

No single ad network is inherently better than AdSense, and it is not recommended to replace it altogether. Instead, it is wise to consider adding some of the best AdSense alternatives to make more money from content.

Why Use an AdSense Alternative?

There are several reasons why someone might choose to use an AdSense alternative for their website or blog:

  • Better revenue: AdSense is a popular ad network but may not always offer the best rates for your website or blog. You can earn more revenue from your ad space using an alternative ad network.
  • More control: AdSense has strict policies and guidelines that you must follow, and they can suspend or terminate your account for violations. Using an alternative gives you more control over the ads displayed on your site and how they appear.
  • Diversification: Relying solely on AdSense for revenue can be risky, as any changes to their policies or algorithms can significantly impact your earnings. Using multiple ad networks, you can diversify your revenue streams and reduce the risk of losing all your ad revenue if something happens to AdSense.
  • Better targeting: AdSense uses Google’s algorithms to determine which ads to display on your site, but alternative ad networks may offer better-targeting options based on your audience’s interests and behavior.
  • Different ad formats: AdSense is primarily known for its display ads, but alternative ad networks may offer different ad formats, such as video or native ads, that can better fit your site’s design and user experience.

An AdSense alternative can provide more flexibility and potential revenue for your website or blog. However, researching and comparing different ad networks is essential to find the one that best fits your needs and goals.

Affiliate Marketing as an AdSense Alternative

Affiliate marketing can be an excellent alternative to AdSense to monetize your website or blog. With affiliate marketing, you earn commissions by promoting other companies products or services and directing traffic to their websites. Here are some reasons why affiliate marketing can be a good AdSense alternative:

  • Higher commission rates: Affiliate programs can offer much higher commissions than AdSense. Some programs offer commissions as high as 50% or more, compared to the relatively low rates offered by AdSense.
  • Better targeting: With affiliate marketing, you can choose products or services directly relevant to your website or blog’s niche and promote them to your audience. This can result in better conversions and higher earnings.
  • More control: Unlike AdSense, where you have limited control over the ads displayed on your site, with affiliate marketing, you have complete control over the products or services you promote and how you promote them.
  • More engagement: Affiliate marketing can be a more engaging way to monetize your site. You can create in-depth reviews and other content that provides value to your audience while promoting products or services.
  • Diversification: By adding affiliate marketing to your monetization strategy, you can diversify your revenue streams and reduce your reliance on AdSense or other ad networks.

FAQ

Which websites work best with Google AdSense?

Blogs are one of the most common websites for which AdSense works best. If you are a blogger consistently publishing high-quality content to an audience, ads may be a great way to monetize your content. Instead of writing blog posts, forums are an excellent way for people to interact around a topic while generating some Adsense revenue. Free Online Tool websites are also a great option – if you run a site that offers a free tool or service, one way to offset the costs is with ads.

Google AdSense is an ad-serving application that websites can opt-in for, and it enables the advertisement of texts, images, and video advertisements on websites. While virtually any website can use Google AdSense, some types are more suited to running Adsense ads on them than others.

Which is the best AdSense alternative?

When choosing the best AdSense alternative for your website, it’s essential to consider your blog’s niche, style, and audience. Several ad networks are out there, but some of the best are Ezoic, Mediavine, and AdThrive.

Ezoic is an excellent choice for those looking to start with minimal effort and maximum optimization. With it, you can easily customize the user experience on your website, which can result in higher engagement and more money.

AdThrive is an excellent choice for larger websites with over 100,000 monthly pageviews. In addition, it offers an impressive 70% revenue share and access to several high-paying partnerships.

Each of these ad networks comes with its features, so it’s essential to do your research before deciding which one is best for you. Ultimately, you’ll want to choose the best revenue, customization options, and the highest engagement rate.

Can I use other ads with AdSense?

Yes, you can use other ads with AdSense. The advantage is increasing and diversifying your revenue. AdSense generally works best on advertising units above the fold. You can also consider large ad networks to serve content-heavy sites and use them as a companion network.

Who pays more than AdSense?

AdSense is one of the most popular ad networks, offering publishers a 68% share of the revenue generated by website ads. However, there are alternative ad networks available that can offer a higher payout rate.

Header bidding is often the best alternative to AdSense, offering an increase in revenue of up to 77%. The other popular AdSense alternatives include Ad Exchange (AdX), Amazon’s Native Shopping Ads, ylliX, Taboola, Blockthrough, and Primis.

Ad Exchange (AdX) is a programmatic advertising platform from Google that helps publishers maximize their ad revenue. It allows advertisers to compete for the same ad space, with the highest bidder getting the most exposure. This increases competition for the ad space and leads to higher CPMs and more money for the publisher.

Amazon’s Native Shopping Ads offer an exciting alternative to AdSense. Native Shopping Ads are product-focused ads that blend into a website’s content, making them less intrusive than traditional banner ads. In addition, with Amazon’s Native Shopping Ads, publishers can earn up to 10% commission on sales made through the ads.

YlliX is an ad network that works with both desktop and mobile ads. YlliX offers publishers a competitive CPM rate and revenue share, allowing them to make more money than with AdSense.

There are several alternative ad networks available that offer better payouts than AdSense. However, header bidding is often the best option as it increases competition for the ad space and leads to higher CPMs and more money for the publisher.